Data-driven decision making is the foundation of modern marina management. How should you track occupancy, revenue, collection, and service KPIs?
Published: March 25, 2026
Many marina managers still evaluate operations with general statements like "this season is going well" or "collections are slow." Yet with the right KPIs, a marina's financial and operational performance can be measured in numbers. Here are the essential metrics to track:
Occupancy Rate
Percentage of occupied berths relative to total capacity. In-season trend analysis is the foundation for capacity planning and investment decisions.
Revenue and Service Distribution
Contribution of mooring revenue, electricity/water, technical service, storage, and other services to total revenue. Seeing which services grow shapes pricing strategy.
Collection Performance
Current account balances, overdue receivables, and collection rate. Weekly tracking is recommended for cash flow health.
Contract Renewal Rate
How many expired contracts were renewed? A low rate may indicate customer satisfaction or pricing issues.
Operational Efficiency
Invoice processing time, meter reading cycles, work order completion times — shows the tangible benefit of digitalization.
Lighthouse offers 50+ ready-made reports: occupancy, revenue, current account, contract, service, and technical service reports. Real-time KPI tracking on the dashboard keeps the management team always up to date.